How to Register Your Trademark Internationally: UK, EU, and USA Explained

How to Register Your Trademark Internationally: UK, EU, and USA Explained

If your business operates globally on Amazon, Shopify, or through exports protecting your brand in multiple regions is essential. Trademarks are territorial, meaning your UK registration won’t automatically cover other countries.

1. United Kingdom (UKIPO)

  • Register via the UK Intellectual Property Office.
  • Protection covers England, Scotland, Wales, and Northern Ireland.

2. European Union (EUIPO)

  • Register with the EU Intellectual Property Office (EUIPO).
  • One application covers all 27 EU member states.

3. United States (USPTO)

  • Register via the US Patent and Trademark Office (USPTO).
  • Trademarks must be unique and in active commercial use.

4. Global Protection via WIPO (Madrid Protocol)

The World Intellectual Property Organization (WIPO) allows you to extend an existing UK or EU trademark to over 120 countries with one international application.

Benefits of International Registration

  • Protects your brand globally.
  • Simplifies the renewal and monitoring process.
  • Supports cross-border eCommerce and exports.

Final Thoughts

Global business requires global protection. With Startitup Global, you can register your brand across multiple regions through one managed process securing your business identity worldwide.

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